Spotify purchases a company that flags offensive content

Spotify purchases a company that flags offensive content
Spotify purchases a company that flags offensive content

Since 2020, the Dublin-based company has collaborated with Spotify to tackle misinformation, disinformation, and hate speech while focusing on the integrity of election-related content globally.

Spotify Technology SA (SPOT.N), an audio-streaming service, announced on Wednesday that it had purchased Kinzen, a company that had helped it recognise hazardous content on the site.

Following outrage earlier this year over “The Joe Rogan Experience,” in which the podcaster was accused of disseminating false material regarding COVID-19, Spotify made the acquisition as part of its efforts to eliminate inappropriate material on its service.

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Spotify is working with a Dublin-based company :-

The Dublin-based company has been collaborating with Spotify since 2020, with an initial focus on the reliability of election-related content globally. Since then, tackling misinformation, disinformation, and hate speech has become part of Kinzen’s mandate.

In order to assist us better understand the content on our platform and emerging abuse tendencies, Kinzen offers a combination of tools and experience, according to Sarah Hoyle, head of trust and safety at Spotify.

Spotify is working with a Dublin-based company
Spotify is working with a Dublin-based company

The deal’s terms were kept quiet.

This year, Spotify announced that it would be more open about how it chooses what content is appropriate and what is not. In January, it released the first version of its platform rules. A Safety Advisory Council was established in June to offer advice on potentially dangerous content.

In order to assist Spotify more efficiently manage content in multiple languages, Kinzen will send early alerts about issues in various regions.

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